Report: "Coffee badging" trend gains momentum among hybrid workers
BOISE, Idaho (CBS2) — Becker's Hospital Review reports a new workforce workplace trend is gaining steam: "coffee badging," which refers to workers showing up to the office for their morning coffee and required attendance but then leaving the office and working from home the rest of the day, according to CNBC.
Fifty-eight percent of hybrid employees coffee badge, and an additional 8% say they have not but would like to try it.
The findings come from Owl Labs, a company that makes video conferencing devices. Owl Labs surveyed 2,000 full-time workers in the U.S. in June.
Owl Labs also found that men (62%) tend to coffee badge more than women (38%). Among hybrid workers, 63% of millennials coffee badge compared to 54% of Gen X, 43% of Gen Z, and 38% of baby boomers, according to the survey.
Practicing coffee badging could mean people enjoy being in their office partially, and a different subset of people may be using coffee badging to "show their face in an old traditional way that we used to work" without the whole day in their office, Frank Weishaupt, CEO of Owl Labs, said, according to CNBC.
"The standard has been set around flexibility in terms of where you work, and now the standard is starting to become flexibility in when you work," Mr. Weishaupt adds. However, "the office still has a place," Mr. Weishaupt said. "I don't think anybody would question that."
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